The NBA Cup concluded with the Milwaukee Bucks emerging victorious, led by an impressive performance from Giannis Antetokounmpo. The semi-finals, held in Las Vegas, provided a unique atmosphere reminiscent of March Madness, receiving mixed reviews from attendees. The logistics of hosting two back-to-back games were praised, yet the lack of passionate fan bases for the competing teams hindered the experience. The Bucks and Oklahoma City Thunder, while showcasing their talent, could not replicate the fervor often seen in matches featuring major market teams like the Knicks or Lakers.

Critics highlighted that while the players performed admirably, the event's appeal was diminished by the absence of iconic teams. The discussion ventured into broader issues facing the NBA, such as the need for improved marketing strategies and scheduling adjustments. Suggestions included relocating future tournaments to New York or aligning them with quieter periods in the NFL calendar, allowing for more intense fan engagement. The conversation underscored the league's ongoing struggle to attract a wider audience amidst shifting sports viewership habits.