The Utah Hockey Club, formerly the Arizona Coyotes, has quickly captured the interest of the Salt Lake City community, amassing over 34,000 season-ticket deposits within 48 hours of availability. This enthusiasm reflects a strong demand for hockey in the area, with a significant portion of new fans being first-time arena attendees. The club aims to build on existing youth programs, like the successful Utah Outliers junior team, to foster a new generation of hockey players and fans. The team is focused on educating potential fans about the sport while also engaging with established hockey enthusiasts. With a young roster and a commitment to community integration, the Utah Hockey Club is poised to become a significant player in the local sports landscape.