The Houston Texans made a bold move during their Week 3 game against the Minnesota Vikings, attempting a low kick to exploit the NFL's new kickoff rules. However, the strategy backfired as the kick went out of bounds, giving the Vikings excellent field position and contributing to a 34-7 loss for the Texans.

As the season progresses, the league has seen a slight uptick in kickoff returns, but many coaches still prefer the safety of touchbacks. The NFL's new kickoff structure aims to increase excitement while reducing injuries, but it remains to be seen how effective these changes will be.